Amanullah, Ghassan (2024) Strategi Bisnis Pengisian Nitrogen di Jaringan SPBU Pertamina Pada PT Global Insight Utama Tahun 2025-2027. Masters thesis, PPM Manajemen.
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Abstract
Green Nitrogen adalah pelopor bisnis pengisian nitrogen dan tambal ban di jaringan SPBU Pertamina dan memiliki cakupan pasar terluas di Indonesia. Di usia hampir 15 tahun, perusahaan melakukan evaluasi bisnisnya setelah melewati krisis pandemik yang berdampak pada pengurangan jumlah outlet hampir 50%.
| Item Type: | Thesis (Masters) | ||||||||||||
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| Subjects: | B Marketing > BD Marketing strategy B Marketing > BJ Sales B Marketing > BL Product development |
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| Divisions: | Program Studi Magister > Manajemen Eksekutif Muda | ||||||||||||
| Depositing User: | Agus LIM Salim | ||||||||||||
| Date Deposited: | 29 Dec 2025 07:06 | ||||||||||||
| Last Modified: | 29 Dec 2025 07:06 | ||||||||||||
| URI: | http://repo.ppm-manajemen.ac.id/id/eprint/3387 |
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