Pengaruh Performance Expectancy, Effort Expectancy, Facilitating Conditions dan Social Influence terhadap Intensi Belanja Online di Jabodetabek pada Generasi Milenial

Josephine, Pniela (2024) Pengaruh Performance Expectancy, Effort Expectancy, Facilitating Conditions dan Social Influence terhadap Intensi Belanja Online di Jabodetabek pada Generasi Milenial. Skripsi thesis, PPM Manajemen.

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Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh antara performance expectancy, effort expectancy, facilitating conditions, dan social influence terhadap intensi belanja online. Jenis penelitian ini termasuk ke dalam penelitian kuantitatif.

Item Type:	Thesis (Skripsi)
Contributors:	Contribution Contributors Email Thesis advisor Intan, Anggun Pesona UNSPECIFIED Reviewer Siregar, Diyah Dumasari UNSPECIFIED Reviewer Meiria, Ciu Heny UNSPECIFIED
Subjects:	B Marketing > BF Strategic marketing B Marketing > BP Consumer behaviour
Divisions:	Program Studi Sarjana > Manajemen Bisnis
Depositing User:	Agus LIM Salim
Date Deposited:	07 Jan 2026 03:46
Last Modified:	07 Jan 2026 03:46
URI:	http://repo.ppm-manajemen.ac.id/id/eprint/3455

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