ANALISIS PENGARUH WORD OF MOUTH MELALUI MEDIA SOSIAL (INSTAGRAM) TERHADAP KEPUTUSAN PEMBELIAN PRODUK JASA WEDDING ORGANIZER DI JAKARTA

Suhairi, Permata Carina (2017) ANALISIS PENGARUH WORD OF MOUTH MELALUI MEDIA SOSIAL (INSTAGRAM) TERHADAP KEPUTUSAN PEMBELIAN PRODUK JASA WEDDING ORGANIZER DI JAKARTA. UNSPECIFIED. (Unpublished)

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Abstract

Penelitian ini untuk mengetahui : 1. Pengaruh strategi promosi melalui media sosial (instagram) terhadap keputusan pembelian jasa wedding organizer di Jakarta. 2. Pengaruh word of mouth melalui media sosial (instagram) terhadap keputusan pembelian jasa wedding organizer di Jakarta.

Item Type:	["eprint_typename_book" not defined]
Uncontrolled Keywords:	Marketing, Consumer behaviour, Word of mouth
Subjects:	B Marketing > BC Marketing management
Divisions:	Program Studi Sarjana > Manajemen Bisnis Profesional
Depositing User:	Slamet SPJ Pujiana
Date Deposited:	12 May 2020 02:33
Last Modified:	23 Oct 2021 01:52
URI:	http://repo.ppm-manajemen.ac.id/id/eprint/549

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