Items where Author is "Kusumawardana, Naomi"
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Kusumawardana, Naomi and Intan, Anggun Pesona (2021) Pengaruh Boyband Korea Sebagai Duta Merek, Kepribadian Merek, Dan Gelombang Budaya Korea Terhadap Minat Beli Produk Sheetmask Studi Kasus Pada Merek Mediheal_KNRM XI 2021. Journal of Management and Business Review, 18 (2). (Submitted)