Items where Author is "Mulyadi, Calvin Kurnia"
 | Up a level |
Group by: Item Type | No Grouping
Number of items: 1.
Mulyadi, Calvin Kurnia (2017) MODELING THE CONSUMER VIRAL BEHAVIOR IN SOCIAL MEDIA: EXPLORING THE MESSAGE, USER-GENERATED CONTENT, AND MAVENISM FACTOR. Masters thesis, PPM Manajemen.