Sabatiny, Nina (2017) ANALISIS FAKTOR – FAKTOR YANG MEMPENGARUHI BEHAVIORAL INTENTION NASABAH DALAM PENGGUNAAN INTERNET BANKING. Skripsi thesis, PPM Manajemen.
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Abstract
Penelitian ini dilakukan dengan tujuan untuk melakukan analisis dan membuktikan teori apakah performance expectancy, effort expectancy, social influence, trust, reputation, dan internet banking self – efficacy mempengaruhi Behavioral Intention nasabah dalam penggunaan internet banking.
| Item Type: | Thesis (Skripsi) | ||||||||||||
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| Uncontrolled Keywords: | Strategic management, Consumer behaviour | ||||||||||||
| Subjects: | B Marketing > BP Consumer behaviour | ||||||||||||
| Divisions: | Program Studi Sarjana > Manajemen Bisnis | ||||||||||||
| Depositing User: | Slamet SPJ Pujiana | ||||||||||||
| Date Deposited: | 31 Mar 2020 07:26 | ||||||||||||
| Last Modified: | 28 Sep 2020 08:29 | ||||||||||||
| URI: | http://repo.ppm-manajemen.ac.id/id/eprint/110 |
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