 | Up a level |
Citra, Sonia Fergina and Nadila, Karina and Kurnia, Pepey Riawati and Puspita, Anggun Pesona Intan (2023) Strategi Pemasaran Pony Plop PT.XYZ Pada Periode 2022-2024 di Jabodetabek. Journal of Emerging Business Management and Entrepreneurship Studies, 3 (1). pp. 90-108.
Kurnia, Pepey Riawati and Sitio, Rike Penta (2022) Does Green Marketing Communication Affect Brand Image and Customer’s Purchase Desire? Jurnal Aplikasi Bisnis Dan Manajemen (JABM), 8 (3). p. 697.
Simamora, Riama and Yulianawati, Rizky and Kurnia, Pepey Riawati and Sitio, Rike Penta (2022) A Marketing Communication Strategy for Informal Workers BPJS Ketenagakerjaan 2022–2024. Proceedings The 4th APMRC - Series: Advances in Economics, Business and Management Research, Volume 658, Hal 269-283, 12 Desember 2022, Atlantis Press. (Unpublished)
Robot, Gerti and Kurnia, Pepey Riawati and Sitio, Rike Penta (2022) Surat Tugas_The Effect of Product Knowledge, Involvement, Risk Avoidance and Uncertainty Avoidance on Investment Intention with Perceived Risk and Perceived Uncertainty as Mediation Variables in The Equity Mutual Fund Industry. STM PPM. (Unpublished)
Prabowo, asadany and Kurnia, Pepey Riawati (2021) Effects of Switching Intention and Switching Behavior on E- Wallet Users in Indonesia. IQSR - Journal of Business and Management, 23 (3).
Lepar, Phillipe and Kurnia, Pepey Riawati and Sitio, Rike Penta (2021) Surat Tugas Penelitian_THE INFLUENCE OF INFORMATION SHARING, PEER PRESSURE, AND ENTERTAINMENT ON SOCIAL MEDIA AS A MARKETING COMMUNICATION TOOL THROUGH ATTITUDE TOWARDS A BRAND AND EMOTIONAL CONNECTION TO PURCHASE INTENTION IN THE HEALTHY FOOD INDUSTRY. Sekolah Tinggi Manajemen PPM. (Unpublished)
Pangaribuan, James and Kurnia, Pepey Riawati and Sitio, Rike Penta (2021) Surat Tugas Penelitian_The Relationship Between Perceived Value, Ease of Use, Trust, Perceived Security, Self Efficacy, Sales Promotion, Consumer Satisfaction, and Consumer Loyalty in the Use of Digital Wallet in Indonesia. Sekolah Tinggi Manajemen PPM. (Unpublished)
Kurnia, Pepey Riawati (2020) Examining the Reasons behind the Successes and Failures of New Products: A Study of New Product Performances in Training Division of XYZ Management. Journal of Management and Marketing Review, 5 (3).
Tran, Trang P. and Roswinanto, Widyarso and Yunus, Erlinda N. and Kurnia, Pepey Riawati (2016) Compensatory Solution: Can it Save a Company from a Service Failure? Services Marketing Quarterly, 37 (2). pp. 80-97. ISSN ISSN: 1533-2969 (Print) 1533-2977 (Online)
Munir, Ningky Sasanti and Prasetyo, Aries Heru and Kurnia, Pepey Riawati (2011) Garuda Indonesia: To becoming a distinguished airline. Emerald Emerging Markets Case Studies, 1 (1). pp. 1-33.
Kurnia, Pepey Riawati (2009) Trust Your Intuition: Develop Your Creativity. Belajar dari Tokoh Dunia dan Entreprenur. PPM Manajemen.
Kurnia, Pepey Riawati (1996) STRATEGI PEMASARAN VAKSIN AYAM RAS PT SURYA HIDUP SATWA. Masters thesis, PPM Manajemen.
Kurnia, Pepey Riawati ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI PURCHASE INTENTION PRODUK PENCAHAR DI JAKARTA. Journal of Management and Business Review.
Kurnia, Pepey Riawati Analisis Faktor-Faktor yang Mepengaruhi Adopsi Twitter Advertising Pada Segment Muda Usia 15-24 Tahun Wilayah Jabodetabek (Jakarta, Bogor, Depok, Tangerang, Bekasi) Tahun 2011. Journal of Management and Business Review.
Kurnia, Pepey Riawati Bukti Dokumen PEMIMPIN BERETIKA/Kelas 03 (2 sks). Sekolah Tinggi Manajemen PPM.
Kurnia, Pepey Riawati Bukti Dokumen Pemimpin Beretika /Kelas 02 (2 sks). Sekolah Tinggi Manajemen PPM.
Kurnia, Pepey Riawati Bukti Dokumen Riset Pemasaran /Kelas 02 (2 sks). Sekolah Tinggi Manajemen PPM.
Kurnia, Pepey Riawati Bukti Dokumen Riset Pemasaran/Kelas 03 (2 sks). Sekolah Tinggi Manajemen PPM.
Kurnia, Pepey Riawati Bukti Kinerja Pemimpin Beretika PRK ME. Sekolah Tinggi Manajemen PPM.
Kurnia, Pepey Riawati Bukti Kinerja Pemimpin Beretika PRK dan STD WM. Sekolah Tinggi Manajemen PPM.
Kurnia, Pepey Riawati and Setyobudi, Wahyu Tri Bukti Kinreja Manajemen Pemasaran PRK dan WHY. Sekolah Tinggi Manajemen PPM.
Kurnia, Pepey Riawati Buku Inovasi Perusahaan Indonesia. PPM Manajemen.
Kurnia, Pepey Riawati and Pangaribuan, James Hasudungan and Sitio, Rike Penta Digital Wallet Users in Indonesia: Factors Affecting Consumer Satisfaction and Consumer Loyalty. Proceedings of the Business Innovation and Engineering Conference (BIEC 2022), Atlantis Press, Terbit: 15 May 2023, pp. 3-15.
Kurnia, Pepey Riawati Effects of Perceived Enjoyment, Economic Benefit, Ecological Sustainability, Self-Denial in Purchasing Goods, and Risk in Purchasing through Internet actors on Consumer Attitude and Behaviour Towards the Purchase of Used Durable Goods through Internet. International Seminar of Contemporary Research in Business and Management (ISCRBM 2017).
Kurnia, Pepey Riawati Examining the Reasons behind the Successes and Failures of New Products: Study of New Product Perfomance in Training Division of XYZ Management. Journal of Management and Marketing Review.
Amanda, Amanda and Kurnia, Pepey Riawati and Sitio, Rike Penta Exploring the Dynamics of Pay Later in E-Commerce: Trust, Security, Satisfaction, and Continuance Intent. International Journal of Digital Entrepreneurship and Business, Volume 4 Nomor 2, Hal. 58–71, terbit 2023-10-3.
Andreas, Leomitro Kasih and Kurnia, Pepey Riawati Faktor-Faktor yang Berpengaruh Terhadap Purchase Intention Jamu Pegal Linu Bermerek di Jakarta. Proceeding Konfrensi Nasional Riset Manajemen VI.
Kurnia, Pepey Riawati Faktor-faktor yang mempengaruhi purchase intention fashion luxury brand dalam lingkungan mahasiswi univeristas kelas atas di Jabodetabek. Journal of Management and Business Review.
Kurnia, Pepey Riawati A Good Director. Majalah Manajemen Edisi No. 2 Tahun 2022, Terbit Maret-April 2022 Hlm: 76-80.
Kurnia, Pepey Riawati Influence Non Demograpic Factor on Indonesian Consumers Purchase Intention Towards Green Product. Asean Marketing Journal.
Kurnia, Pepey Riawati Influence of Antecedent and Outcome Factors on The Speed of New Product Development: A Study of SME Companies in Indonesia. Asean Marketing Journal.
Kurnia, Pepey Riawati Influence of Intuition and Capability on Accelerated Product Development in Big-Medium Scaled Food Companies in Indonesia. Asean Marketing Journal.
Kurnia, Pepey Riawati and Yakin, Dewi Annisa Management Training Program Future Need Analysis: Exploratory Study in Executive Development Program_Proposal Penelitian Kegiatan RTS. RC-CCH - Sekolah Tinggi Manajemen PPM. (Unpublished)
Kurnia, Pepey Riawati and Lepar, Phillipe Stuart and Sitio, Rike Penta Marketing Communication Tools, Emotional Connection, and Brand Choice: Evidence from Healthy Food Industry. International Journal of Digital Entrepreneurship and Business, 4 (1). pp. 37-48.
Kurnia, Pepey Riawati Metode Penyelenggaraan Kuliah Studi Pasca Sarjana Post Pandemi: Mana yang Lebih Memenuhi Kebutuhan Pasar? Journal of Emerging Business Management and Entrepreneurship Studies, Volume 3 Nomor 2, pp. 109-118.
Kurnia, Pepey Riawati and Rusli, Martinus Sulistio New Customer Relationship Management_untuk Memenangkan persaingan. PPM Manajemen.
Idisondjaja, Boy Bayu and Kurnia, Pepey Riawati and Suwanda, Siti Aisyah PENGGUNAAN IT DALAM PROYEK NEW PRODUCT DEVELOPMENT DI INDONESIA IDENTIFIKASI FAKTOR ... Journal of Management and Business Review.
Kurnia, Pepey Riawati PENGGUNAAN IT DALAM PROYEK NEW PRODUCT DEVELOPMENT DI INDONESIA IDENTIFIKASI FAKTOR PENENTU DAN DAMPAK KINERJA PROYEK. Journal of Management and Business Review.
Handoko, Agustinus and Intan, Anggun Pesona and Kurnia, Pepey Riawati PT Jamkrindo Surety Bond Product Marketing Strategy 2024-2026. International Journal of Social Service and Research (IJSSR), Vol. 3 No. 9 (2023), pp. 2391-2398, 25 September 2023.
Kurnia, Pepey Riawati Pemasaran Bisa Dari Manasaja. Majalah Manajemen. (Unpublished)
Kurnia, Pepey Riawati Pengaruh Customer Satisfacion dan Membership Card Loyalty terhadap Store Loyalty pada Industri Ritel Kategori Minimarket di Jakarta. Journal of Management and Business Review.
Kurnia, Pepey Riawati Pengaruh Percepatan Pengembangan Produk Terhadap Peran Pemasaran Dalam Menghasilkan Kinerja Produk : Studi Lanjutan Pada perusahaan Skala Menengah Besar Dalam Industri Farmasi Di Indonesia. In: UNSPECIFIED.
Kurnia, Pepey Riawati Pengembangan Produk - Kiat Sukses UMKM Kopi Di Mesir (PKM PPM SOM Bersama KBRI Cairo). Sekolah Tinggi Manajemen PPM. (Unpublished)
Kurnia, Pepey Riawati Pepey Riawati Kurnia_Article_Validasi Penggunaan Stage Gate Process di Direktorat Jasa Pengembangan Eksekutif (JPE) PPM Manajemen. Penelitian RTS - Belum dipublikasikan. (Unpublished)
Jannah, Karina Nur and Kurnia, Pepey Riawati and Sitio, Rike Penta Peran Celebrity Endorsement dalam Mendorong Niat Beli Beauty Product dengan Brand Image dan Brand Attitude Sebagai Mediator. Selekta Manajemen: Jurnal Mahasiswa Bisnis & Manajemen, 2(2), 161–180, Juni 2023.
Kurnia, Pepey Riawati Peran Risk Aversion Sebagai Mediator dalam Hubungan Antara Parent Brand Loyalty dan Brand Extension Loyalty_Reviewer_Journal of Management and Business Review. Research Center and Case Clearing House STM PPM. (Unpublished)
Kurnia, Pepey Riawati and Sitio, Rike Penta Proceeding Digital Wallet Users in Indonesia: Factors Affecting Consumer Satisfaction and Consumer Loyalty. Proceedings of the Business Innovation and Engineering Conference (BIEC 2022).
Kurnia, Pepey Riawati Proceeding Konferensi Nasional Riset Manajemen VII_Tantangan Penerbitan Buku di Era Digitalisasi (Studi Kasus Penerbitan Buku Elektronik (e-book), penerbit PPM Jakarta- Penelitian Kualitatif berbasis Soft System Methodology (SSM). In: UNSPECIFIED.
Kurnia, Pepey Riawati Proceeding Konferensi Nasional Riset Manajemen X_Pengaruh Komponen RPIC (Radical Product Innovation Capability) terhadap Strategi Peluncuran Produk dan Kinerja RPI (Radical Product Innovation): Studi di Perusahaan-Perusahaan di Indonesia. In: UNSPECIFIED.
Kurnia, Pepey Riawati Proceeding Marketing Management_Effects of Perceived Enjoyment, Economic Benefit, Ecological Sustainablity, Self-Denial in Purchasing Goods, and Risk in Purchasing through Internet Factors on Consumer Attitude and Behavior Towards the Purchase of Used Durable Goods through Internet. In: UNSPECIFIED.
Kurnia, Pepey Riawati Proceeding The 9th International Conference on Business and Management Research_Is Innovation Always Beneficial A Study of Difference Dimension of Product Innovativeness. In: Proceeding The 9th International Conference on Business and Management Research.
Sitio, Rike Penta and Kurnia, Pepey Riawati Prosiding THE PROFILE AND PURCHASE INTENTION OF GREEN CONSUMERS IN INDONESIA. Proceedings The 10th International Conference on Emerging Challenges.
Kurnia, Pepey Riawati Reviewer_JMBR_Edisi Januari - Vol 18 No 1 2021_Pengaruh Green Marketing Mix terhadap Brand Image Produk Tupperware. RC-CCH, Sekolah Tinggi Manajemen PPM.
Kurnia, Pepey Riawati Reviewer_JMBR_Edisi Januari - Vol 18 No 1 2021_Sikap Pelaku Pariwisata terhadap Potensi Wisata Syariah di Obyek Wisata Telaga Ngebel Ponorogo (2). RC-CCH, Sekolah Tinggi Manajemen PPM.
Kurnia, Pepey Riawati SURAT PENUGASAN KP Nuari Ilmi PRK. Sekolah Tinggi Manajemen PPM.
Kurnia, Pepey Riawati Strategi Pemasaran Produk Pepaya Sunfresh Jenis California Grading B dan C di Pasar Tradisional Kawasan Jabodetabek 2012-2014. Journal of Management and Business Review.
Trang, P. Tran and Widyarso, Roswinanto and Yunus, Erlinda N. and Kurnia, Pepey Riawati Turnitin Compensatory Solution: Can it Save a Company from a Service Failure?
Kurnia, Pepey Riawati and Sitio, Rike Penta Turnitin Digital Wallet Users in Indonesia: Factors Affecting Consumer Satisfaction and Consumer Loyalty. Proceedings of the Business Innovation and Engineering Conference (BIEC 2022).
Azhar Wijanarko, Adrian and Kurnia, Pepey Riawati Turnitin Effects of Perceived Enjoyment, Economic Benefit, Ecological Sustainability, SelfDenial in Purchasing Goods, and Risk in Purchasing through Internet actors on Consumer Attitude and Behaviour Towards the Purchase of Used Durable Goods through Internet.
Kurnia, Pepey Riawati Turnitin Examining the Reasons behind the Successes and Failures of New Products: A Study of New Product Performances in Training Division of XYZ Management.
Irene Hutahaean, Cynthia and Kurnia, Pepey Riawati Turnitin Influence of Non-Demographic Factors On Indonesian Consumers Purchase Intention Towards Green Products.
Kurnia, Pepey Riawati and Yunus, Erlinda N. Turnitin Is Innovation Always Beneficial A Study of Difference Dimension of Product Innovativeness. In: UNSPECIFIED.
Sitio, Rike Penta and Kurnia, Pepey Riawati Turnitin Prosiding A Marketing Communication Strategy for Informal Workers BPJS Ketenagakerjaan 2022–2024. Sekolah Tinggi Manajemen PPM.
Sitio, Rike Penta and Kurnia, Pepey Riawati Turnitin THE PROFILE AND PURCHASE INTENTION OF GREEN CONSUMERS IN INDONESIA. The 10th International Conference on Emerging Challenges: STRATEGIC ADAPTATION IN THE WORLD OF UNCERTAINTIES.
Kurnia, Pepey Riawati Turnitin Tambahan 2 JIB Garuda Indonesia To becoming a distinguished airline.pdf. Sekolah Tinggi Manajemen PPM.
Kurnia, Pepey Riawati Turnitin Tambahan 3 JI Effects of Switching Intention and Switching Behavior.pdf. Sekolah Tinggi Manajemen PPM.
Kurnia, Pepey Riawati Turnitin Tambahan 5 PI The Effects of Customer Experience on Purchase.pdf. Sekolah Tinggi Manajemen PPM.
Sitio, Rike Penta and Narda, Livia and Kurnia, Pepey Riawati The profile and purchase intention of green consumers in Indonesia. Proceedings of the 10th ICECH2022 - International Conference on Emerging Challenges: Strategic Adaptation in the World of Uncertainties, Ho Chi Minh City, Vietnam, 4-5 November 2022- diterbitkan pada 2023-03-19.
